Digital Home Thoughts: Western Europe Dominates Worldwide Market for Digital Cameras

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Thursday, September 22, 2005

Western Europe Dominates Worldwide Market for Digital Cameras

Posted by Suhit Gupta in "NEWS" @ 04:00 PM

http://www.dpreview.com/news/0509/05092101west_bigmarket.asp

"Digital camera unit sales reached 22.5 million units in Western Europe in 2004 and the market is expected to grow by 32% in 2005, reaching 29.8 million units by year end. Although average selling prices for digital cameras declined in 2004, revenues increased by a staggering 42%. Revenues are expected to continue to increase by 29% in 2005 to total just over €10 billion. This makes Western Europe the largest digital camera market worldwide in terms of units sold and revenue."

This is according to a study by InfoTrends/CAP Ventures. Good sales of Nikon and Canon consumer D-SLRs have helped this market to become the fastest growth area and is set to grow by 234% in 2005. Around 22.5 million digital cameras were sold last year in Western Europe and that figure is expected to increase by 32% in 2005. Digital camera revenue will rise by 29% to an expected €10 billion. I am however a little surprised that western Europe is the leader as I would have put Japan/China/Korea as leaders in the area.

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