Digital Home Thoughts: Brightcove Signs Warner Music Group

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Friday, October 27, 2006

Brightcove Signs Warner Music Group

Posted by Chris Gohlke in "CONTENT" @ 04:00 AM

http://news.com.com/Warner+Music+Group+partners+with+Internet+video+service/2100-1026_3-6129780.html?tag=nefd.top

"Warner Music Group has cut a deal with Internet video service Brightcove to be able to distribute its video content catalog on its own Web sites--and profit from it. In the partnership, announced Thursday, Warner Music Group will use Brightcove's software to embed Web-based video players in the sites for its labels--which include Sire, Atlantic and Elektra--as well as its individual artists. Visitors to the sites will be able to view on-demand music videos and related footage like artist interviews and performances in a free, ad-supported form. Additionally, Web media enthusiasts will be able to embed the content into their blogs, Web sites or profiles on social-networking services like MySpace.com."



Looks like another contender is entering the fray just as Google prepares to monetize its recent acquisition of YouTube. I took a quick look through their offering and they seemed pretty light for the time being. BUT, I did find a gem for those of us old enough to remember the beginning of the home video gaming era in the late 70's and early 80's. If you were around then, you can see the classic show Starcade again and if you weren't around back then, you can see a little piece of history.

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