Digital Home Thoughts: Study: iTunes More Popular than P2P

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Tuesday, June 7, 2005

Study: iTunes More Popular than P2P

Posted by James Fee in "CONTENT" @ 10:28 AM

http://www.betanews.com/article/Study_iTunes_More_Popular_than_P2P/1118158804

"A survey conducted by research firm NPD Group suggests that Apple's iTunes may be more popular than some leading peer-to-peer file sharing networks. According to the survey, iTunes is now neck-and-neck with LimeWire, while beating out other services such as Kazaa and iMesh. "Digital download stores appear to have created a compelling and economically viable alternative to illegal file sharing," Russ Crupnick, president of the NPD Group’s Music and Movies division, said in a statement. Crupnick said the proof of this was the fact that Napster and the RealPlayer store also joined iTunes in the top ten most used music services - showing that consumers may be cooling to P2P."



What a surprise, you give the consumer what they have been asking for and they use it. Hopefully the MPAA will look at this study and get working on a "compelling" video download store.

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