Wednesday, July 7, 2004
Apple Strikes Back At Sony
Posted by Kent Pribbernow in "NEWS" @ 02:00 PM
"Sony Corp.'s new hard disk-based Walkman is the product with the biggest brand recognition that Apple Computer Inc.'s market-leading iPod has had to face since its introduction. But it's not the Walkman's 25-year history that bothers Apple executives, it's Sony's marketing message. When Sony released the 20GB Walkman they claimed to have trumped Apple with the number of songs that their device could hold -- 13,000 compared to the iPod's 10,000 -- even thought the total capacity was half of the iPod's. That message is misleading to consumers, according to Apple."
Good for Apple! Sony is duping consumers by playing a numbers game. I don't really give a flying monkey's behind if Sony's ATRAC3 format can compress tracks into a smaller file size because the audio quality sucks. I mean come on...who encodes music at 48Kbps? That's AM radio quality! :roll:
Good for Apple! Sony is duping consumers by playing a numbers game. I don't really give a flying monkey's behind if Sony's ATRAC3 format can compress tracks into a smaller file size because the audio quality sucks. I mean come on...who encodes music at 48Kbps? That's AM radio quality! :roll:
