Digital Home Thoughts: Roxio Launches Napster In Canada, eh?

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Thursday, May 27, 2004

Roxio Launches Napster In Canada, eh?

Posted by Kent Pribbernow in "NEWS" @ 10:00 AM

http://maccentral.macworld.com/news/2004/05/27/napster/

"Roxio Inc. announced Wednesday that its Napster online music service has launched in Canada. It's the second major international expansion of the service, which recently debuted in the UK. Napster 2.0 launches in Canada with more than 300,000 tracks from the five major record labels -- BMG, EMI, Sony Music Entertainment, Universal Music Canada and Warner Music Canada, as well as a number of independent labels."

Roxio seems to be aggressively moving its Napster service into markets where iTunes doesn't already have a presence. It remains unclear whether this strategy will gain them a foothold or not, but I give Roxio credit for using good sound business tactics.

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